C. Wonder Pinterest Campaign Boosts Revenue Per Click By 44%

A case study on:

 C. Wonder Logo - Pinterest Contest

C. Wonder has made their name by delighting and inspiring customers with their whimsical stores and covetable home décor. So, it made sense for the brand to launch a Pinterest contest to drive buzz leading up to Mother's Day, one of the most gift-worthy weekends of the year.

Leveraging Curalate's Pinterest capabilities, C. Wonder was able to quickly devise, build and launch a well-timed promotion. The goal was to reach new customers while driving traffic and sales around a new product line. And the results were pretty amazing.

Over the course of the promotion, C. Wonder saw:

  • 513% increase in Pinterest impressions

  • 44% increase in revenue per click

  • 2x boost in organic pinning activity from CWonder.com

Download the complete case study to learn how C. Wonder’s Mother’s Day promotion drove sustained engagement and revenue for the brand.

C. Wonder's Mother's Day Pinterest Contest - Case Study