C. Wonder Pinterest Campaign Boosts Revenue Per Click By 44%

A case study on:

 C. Wonder Logo - Pinterest Contest

C. Wonder's Mother's Day Pinterest Contest - Case Study

C. Wonder has made their name by delighting and inspiring customers with their whimsical stores and covetable home décor. So, it made sense for the brand to launch a Pinterest contest to drive buzz leading up to Mother's Day, one of the most gift-worthy weekends of the year.

Leveraging Curalate's Pinterest capabilities, C. Wonder was able to quickly devise, build and launch a well-timed promotion. The goal was to reach new customers while driving traffic and sales around a new product line. And the results were pretty amazing.

Over the course of the promotion, C. Wonder saw:

  • 513% increase in Pinterest impressions

  • 44% increase in revenue per click

  • 2x boost in organic pinning activity from CWonder.com

Download the complete case study to learn how C. Wonder’s Mother’s Day promotion drove sustained engagement and revenue for the brand.

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